Social media

How do I plan social media content for holidays?

Short answer

List the days that matter to your audience, decide which deserve a post, and make the content a few weeks ahead in one batch. In Cutlin, What's coming up lists international and Lebanese days worth posting about; Add to prompt puts one into your request, and Cutlin can plan the posts and stories for it.

Choosing the days, and making the posts before they arrive.

Pick the days that fit your brand

Not every holiday or awareness day suits every business. Choose the ones your audience cares about and you have something real to say about - a café and an accounting firm will pick very different days.

Work ahead, in batches

Holiday posts made the night before tend to look rushed. Plan a month at a time, make every post for those days in one sitting, and schedule them in your usual tool - Cutlin does not post for you.

Using What's coming up in Cutlin

What's coming up lists international and Lebanese days worth posting about. Add one to your prompt, ask for the posts and stories you need, and they come back as a plan of up to 30 items - on-brand if you add your brand's @username.

A brand used in Cutlin is kept in Melon Cut Guidelines: its guidelines page is at meloncut.com/yourbrand, and Cutlin reads it from there.

Make your next post in minutes

On-brand images and social posts, sized for every feed and carrying your real logo - all in Cutlin.