Use case

AI content for fashion and retail brands

Every drop needs a launch set, and every sale needs another. Cutlin turns your product photos into styled scenes, 4:5 posts, stories and vertical videos, while Melon Cut Guidelines keeps the logo, colours and fonts the same in the store, on the site and in the feed.

pieces in one launch plan
30
styled scenes from one prompt
4
vertical videos for new arrivals
9:16
Fashion and retail: a picture made in Cutlin

Sounds familiar?

  • New drops every few weeks, each needing a full launch set
  • Photoshoots that cost more than a small collection can carry
  • Product photos that need a different size for every channel
  • Sale season, when every channel needs new visuals at once

What you can make

  • New-arrival posts at 4:5, one per piece, from flat-lay photos
  • A dress shot on a hanger, shown in a sunny street scene made from the photo
  • A vertical video from three photos of the same jacket, for Reels and TikTok
  • End-of-season sale stories in the brand's colours
  • The brand's logo watermarked across a whole drop's photos before they go to stockists
How it works

How fashion and retail use Cutlin

  1. Shoot simply

    Photograph each piece flat or on a hanger with your phone, and attach the photos to your prompt in the studio.

  2. Make the launch set

    Ask for the drop's posts, stories and a vertical video, and add the brand's @username so everything follows your guidelines.

  3. Check and download

    Run Check for social media on each post, copy the captions and download all as a zip.

A launch set for every drop

One message can ask for the whole set - a feed post per piece, sale stories, a teaser video - and Cutlin plans up to 30 items with a caption each. You see about how many credits it will use before anything is made.

Styled scenes without a location shoot

Attach a photo of the piece and describe the scene - a sunny street, a studio wall, a beach at dusk - and get up to 4 options from one prompt. Keep the colour, cut and print of each garment true to the real thing, so customers get what they saw.

One look from store to feed

Your guidelines, in Melon Cut Guidelines, hold the logos, colours and fonts that go on swing tags, shopping bags, the website and the feed, and its asset library can be filtered by market if you sell in several countries. Name the brand in Cutlin and every post follows the same guidelines.

FAQ

Questions, answered

Can't find your answer? See every question.

Can AI put my products in a new setting?

Yes. Attach the product photo and describe the setting, and the picture is made from your photo and your prompt. Check the garment still matches the real one before you post it.

Can I make videos from product photos?

Yes. Use two or three shots of the same piece as pictures for a video - the first opens it, the last closes it - and ask for the vertical shape that Reels and TikTok use.

A brand used in Cutlin is kept in Melon Cut Guidelines: its guidelines page is at meloncut.com/yourbrand, and Cutlin reads it from there.

Make this week's content today

A launch set for every drop, in one look.