On-brand contentComing soon

AI brand identity generator: logo, colours, fonts and guidelines

Ask Cutlin for a brand, describe your business, and it creates a brand identity - a logo, colours, fonts and guidelines. The brand appears as a card in the chat, and Open brand shows it in a sidebar beside the chat - a live preview, with undo and publishing - while you keep refining it in the same chat. When it is right, publish it as a Melon Cut Guidelines brand and use it in every picture you make.

live preview tabs
5
ways to make the logo: draw, trace, redraw
3
credits per change to a brand
5
AI brand identity generator: a picture made in Cutlin
How it works

AI brand identity generator, step by step

  1. Describe the business

    In the studio's prompt, ask for a brand and say what the business does, who it serves and how it should feel. Attach up to 4 pictures - a sketch, an old logo, references.

  2. Shape it in the preview

    Choose Open brand on the card in the chat and the brand opens in a sidebar beside it, with the live preview. Ask for changes in plain words in the same chat, its prompt still open. If a turn goes the wrong way, use Undo last change.

  3. Publish the brand

    Choose a parent brand if it has one, and publish it to Melon Cut Guidelines. It starts private; a paid plan there gives it a public page and a username.

A whole identity from one conversation

A brand is more than a logo. Cutlin creates the pieces together - a logo, a colour palette, font files kept with the brand and the guidelines that explain how to use them - so they are made to work as a set. Name your own fonts and attach their files, and those are used.

You see every part in the live preview as it changes, across five tabs: Guidelines, Overview, Foundation, Assets and Systems. Ask for a change and watch it land; Undo last change steps back if you don't like it.

Three ways to make the logo

Attach up to 4 pictures to give the AI something to work from, whether that is a sketch on paper or a logo you have used for years. Then choose how the logo is made.

  • Drawn from scratch, from your description
  • Traced from a logo or sketch you upload
  • Redrawn from one you attach

Things to fix, and suggestions

Alongside the preview, the brand lists things to fix and suggestions for the identity. You can see what still needs work before anything is published.

Publish it, then use it

Publishing creates the brand in Melon Cut Guidelines, with a parent brand if it belongs to one. It starts private, opened from its own link; a paid Melon Cut Guidelines plan for the brand gives it a public page and a username, such as meloncut.com/yourbrand. Working on a brand you already have? Publish the changes as an update, as a new brand, or as a new identity that keeps the old one as an earlier identity.

Once it is published, choose it under Primary brand in Cutlin and your pictures follow its guidelines, with the real logo placed on each. The same brand page is what designers and partners open from its link.

At a glance

AI brand identity generator: the details

Creates
Logo, colours, fonts and guidelines
Fonts
Font files kept with the brand: open-licence fonts, or your own
Preview tabs
Guidelines, Overview, Foundation, Assets, Systems
Attachments
Up to 4 pictures
Publish as
A new brand, an update, or a new identity
Credits
5 per turn
FAQ

AI brand identity generator: questions

Can't find your answer? See every question.

Can AI create a brand identity?

Yes. Ask Cutlin for a brand and describe the business, and it creates a logo, colours, fonts and guidelines together, which you refine in conversation and publish as a brand.

Can it work on a brand I already have?

Yes. Ask Cutlin to change your existing brand, then publish the result as an update, or as a new identity while the old one stays as an earlier identity.

Where does the finished brand live?

In Melon Cut Guidelines, as brand guidelines. A brand with a paid plan there is public at meloncut.com/yourbrand and listed in its directory; a private one opens only for people who have its link.

A brand used in Cutlin is kept in Melon Cut Guidelines: its guidelines page is at meloncut.com/yourbrand, and Cutlin reads it from there.

Coming soon

AI brand identity generator is coming soon. Today you can make AI images and on-brand social media pictures in Cutlin.