Where to put it, how big, how see-through - and a free tool to do it.
Choosing position, size and opacity
Use the same position, size and opacity on every photo so the watermark looks deliberate. A logo file with a transparent background sits more cleanly than one on a white box.
- Position: a corner keeps the subject clear; the centre makes the photo harder to reuse
- Size: big enough to read on a phone, small enough not to distract
- Opacity: partly transparent marks the photo without hiding it
- Pattern: a tiled or diagonal repeat covers the whole picture, for photos that are often copied
Watermarking in Cutlin
The Watermark tool is free for anyone signed in - no plan and no credits. Put your logo in the watermark slot and your photos in the pictures slot, one or as many as you need. Choose a single mark or a repeated pattern, tiled or diagonal, and set the size, opacity, rotation and margin; the preview updates as you go, and the pictures are watermarked in your browser.
Save the settings as your brand's watermark template and the same mark is ready next time.
A watermark or a placed logo?
A watermark sits on top of a finished photo. When you make on-brand pictures in Cutlin with your brand's @username, your real logo is placed for you instead: the variant that stands out best against the background, never recoloured or stretched, inside the safe area.